LOS ANGELES (LALATE EXCLUSIVE) - 'Moore Hair' will be Kenya Moore's hair care line, the RHOA star told news moments ago. LALATE has detailed Kenya Moore's hair care line R&D efforts since 2012. Now tonight, Kenya tells fans that she is set to reveal a launch date. 'Moore Hair' was announced by Kenya Moore on Instagram moments ago. Back in 2012, LALATE reported first hints about the product line. Then in March 2013, Kenya Moore was asked by one fan 'Is your hair real? It's so beautiful!' Kenya replied 'Yes it is and thank u. I'm working on a hair care line now.' Moore, who has also appeared on HypeHair's Magazine cover, says she loves questions about her hair. 'I think it's a compliment. I have healthy hair and people pay for extensions to look like my hair. I interpret that to be flattering for the most part.'Moore told news that spring 'I am working on my own hair care line and it's a culmination of all of my favorite products and ingredients that I have come to love.' She added 'I 'm very passionate about hair care and love shiny, healthy hair. My products will first help to repair hair and then strengthen it so it will grow longer.'
By November 2013, Moore, joined by familiar faces including her aunt, headed to Atria's upscale lounge to test the business line. She unveiled four product prototypes in stylish purple containers at the time (image above).
Tonight Kenya told news that 'Moore Hair' 'is my HAIR CARE LINE I've been developing for years. I first announced I was working on it at #rhoa reunion 2012 Season 5. Healthy Hair is a passion of mine. It's ok to wear weaves and extensions but not to mask damaged, brittle, broken off hair. My hair care line has shampoo, conditioner, masks, treatments etc. to GROW your own hair longer and stronger. The product launch will be announced soon next month.' She added 'Please tag someone you know who needs to know how to take care of their hair. I will post daily hair care tips and show you my journey on growing my own hair to my waist. #moorehair'.
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