The Ripple Effect of the Doobie Wrap: From Rihanna to Céline


When Rihanna stepped up to the podium of the AMA awards last year with her hair fastened in a halo of pearl-encrusted pins, known as a 'doobie wrap,' it sparked a wave of Internet chatter. Essentially a styling trick used to prolong the lifespan of a blow out, the look was nothing new for women of color like me who have spent many a Saturday afternoon under the dryer in Dominican and black hair salons. The idea that you might flaunt a doobie for a night on the town, though-let alone a star-studded awards show-was unconventional to say the least.


As someone who loves a red carpet rebel, I personally rank it as one of the most head-turning beauty moments in recent history-only Rihanna could take something as everyday as the doobie wrap and elevate it to the realm of the extraordinary. Clearly, the ripple effect of the look is beginning to be felt in fashion now. Case in point? Model-of-the-moment Imaan Hammam's bobbie-pin muddled hair in Céline's new fall 2014 lookbook. Strictly speaking, the hairstyle isn't a doobie, but the pinned marcel waves have a similar caught-in-the-act feeling that's just as subversive. That laissez-faire attitude makes for a nice foil to Phoebe Philo's exacting designs, oversize tailoring, and asymmetric knife-pleated dresses. Having long mastered the art of the doobie, I'm eager to try this new iteration of the look, although those evenly spaced cresting waves may be harder to get right than they appear. Needless to say, until practice makes perfect, I'll be keeping my hair under wraps.


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